I’ve always been one who looks for a deeper meaning. When I think of the year 2020, I think of VISION. We are in the last quarter of 2019. In less than two months, we will be in 2020 and our focus is manifesting vision.What is your visual acuity when it comes to having vision in your business? How clear are you when it comes to your business model, product, customers and message? How clear are your customers about who you are and what you do? If you’re not clear, it’s time to get clear.
Here are some questions you can ask yourself to gain clarity to propel forward:
Who is my ideal client? Understanding your ideal client is critical to your business success. If you don’t know who you are targeting, you will be operating blind hoping that something sticks.
What makes me unique? Having a unique value proposition is what will separate you from your competitors. We live in a world where there are multiple sellers of the same type of product. Your uniqueness will create customer loyalty and generate profits.
What is my vision for the future? If you plan on having longevity in business, you must set yourself up for success. Do you plan on having employees or will you outsource? Do you plan to be location dependent or location independent? All of these questions and more need to be answered to understand where you’re going and how you will get there.
What are your financial goals? Do you want to operate a multimillion dollar business or just enough to pay for that family vacation and some extras. Your financial goals will feed into how you operate, so where do you want to be?
How will you serve your customers and what will you offer? Having a business model will help you create a system for operation. You will know how to obtain and create new customers, what to offer them and when.
When you have visual acuity about your business, you will have focus and direction. If you are struggling to answer these questions, let’s chat put you on the right path.
In prosperity,
Erin